Most Realtors recommend staging. Kristy did it for a living. Before and alongside her real estate career she spent nearly ten years as an internationally award-winning home stager and was the owner of Private Property Staging, and she holds the CCSP™ (Canadian Certified Staging Professional) designation alongside her REALTOR® licence, held since 2004.
That matters on a Coquitlam sale for one practical reason: preparation and pricing are the two levers a seller genuinely controls, and most sellers are advised on the second and left to guess at the first. What follows is where presentation actually changes the outcome — and, just as usefully, where spending money on it will not.
- 2004
- Licensed since
- Nearly 10
- Years as an award-winning home stager
- Top 10%
- 2017 Medallion Club Qualifier, Greater Vancouver
- 4
- Professional designations
Where Staging Changes the Outcome
First impressions
The entry and the first photograph do most of the work. Buyers form a view in seconds and spend the rest of the showing confirming it.
Furniture placement
Scale and traffic flow decide whether a room reads generous or cramped. Often it means less furniture, not more.
Decluttering
The cheapest gain available. Clearing surfaces and depersonalising lets a buyer picture their own life in the space instead of yours.
Colour recommendations
What looks right in person and what photographs well are not always the same thing. The decision is made with the camera in mind.
Repairs
Buyers price visible deferred maintenance as a proxy for everything they cannot see. Small fixes protect the number more than they cost.
Photography preparation
Staging exists to be photographed. Preparation comes first, then professional photography, video and the floor plan.
Buyer perception
Buyers decide emotionally and then justify it analytically. Presentation shapes the first half of that, condition and price the second.
Listing presentation
Everything arrives together — prepared home, professional images, floor plan and copy — so the listing lands complete on day one.
What Goes Into the Listing
Every listing gets a marketing plan built for that property. The components Kristy works from:
Professional photography and videography
Floor plans
Private showings
REALTOR® and public open houses
Advertising on Real Estate Weekly Online
Google Maps
Posting on MLS®
Home staging consultation
Social media — Facebook, Instagram, Twitter, TikTok
Featured on the neighbourhood websites
Client Testimonials
Our experience with Kristy was absolutely amazing! When we first contacted Kristy, we hadn’t started preparing to move yet, but had determined that we needed to sell our townhouse and…
Read more SELLER – A MazonSELLER – A Mazon
We were most fortunate to have had Kristy Mattiazzo list our property for sale. We needed some minor repairs, painting and staging. She handled everything. We were most pleased with…
Read more SELLER – Mark WebberSELLER – Mark Webber
We are incredibly pleased with the service we received from Kristy for our home purchase. The buying process can be daunting, but Kristy made this look like a walk in…
Read more BUYER – CgBMaXBUYER – CgBMaX
We had a great experience with Kristy. She knew exactly what we wanted, so we didn't waste our time viewing houses that wouldn't have worked for our family. Once she…
Read more BUYER – Amanda ArmerBUYER – Amanda Armer
I first used Kristy's service in 2016 for purchasing a side by side duplex. She was a pleasure to work with. This time around I was in the market to…
Read more BUYER – GoranBUYER – Goran
We had an opportunity to put together a deal with Kristy. She represented the buyer and we were impressed with her communication, negotiation, & professionalism skills. In a changing market…
Read more REALTOR ASSOCIATE – Sayed Najibi GroupREALTOR ASSOCIATE – Sayed Najibi Group
Frequently Asked Questions
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Often, but not always in the full sense of the word. Kristy spent nearly ten years as an internationally award-winning home stager and was the owner of Private Property Staging, so the honest answer is that staging is a range rather than a yes or no. An occupied family home in good condition may only need a consultation, a declutter and some furniture moved. A vacant property usually benefits from more, because empty rooms photograph smaller and buyers struggle to judge scale.
The question worth asking is what the property needs in order to photograph and show well, and what that costs against the price difference it is likely to make. That is a conversation about your specific house, not a package.
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Work from the outside in, and start earlier than feels necessary — most of what adds value takes weeks, not days. Declutter and depersonalise first, because it costs nothing and it changes how large the rooms read. Then handle the small deferred repairs: the sticking door, the cracked switch plate, the tap that drips. Buyers price those as a proxy for how the rest of the house was maintained.
After that comes presentation. Kristy’s background is in staging, so the usual sequence is a staging consultation, then preparation and any furniture or paint changes, and only then photography — professional photos, video and a floor plan, once the house is actually ready to be photographed. Doing it in the other order is the most common and most expensive mistake, because the listing photos are what most buyers decide on before they ever book a showing.
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The honest answer is that it takes a comparable-sale analysis, not an online estimate. Automated valuations work from public data and cannot see your renovations, your outlook, your floor plan, or the condition of the roof and the drains. In Coquitlam they are particularly unreliable, because a short distance between Burke Mountain, Central Coquitlam and Coquitlam West can mean very different housing stock and very different buyers.
A real pricing analysis looks at what has actually sold nearby and recently, what is currently competing with you, how long those listings took, and what condition they were in compared with yours. Kristy will also tell you where preparation or staging would change the number, and where it would not be worth the spend.